There is a very interested infographic of the 18-29 year old Millennials.  Note, 86% of those Millennials who invested in higher education feel it has been a good investment. 50% of those currently in school would like to earn a graduate or professional degree afterwards.  Seems to me, there’s an opportunity to promote online learning to this demographic.

Another good area to study is their Lifestyles.  According to this source, 75% are on a social networking site and 74% feel technology makes their lives easier.  This is even more good reason to expect Millennials are primed and ready to tackle higher education online.